1773HR & Marketing Services
Marketing Services / Branding & Identity
Branding & Identity
A brand people recognise on sight.
Identity work that goes past a logo: the colours, type, tone and rules that make every flyer, post and invoice look like you.
What's Included
Everything your brand needs on paper
Logo & Marks
A primary logo plus the variants you need in practice.
Visual System
Colour, typography and layout rules that hold together.
Brand Guidelines
One document so anyone can apply the brand correctly.
Collateral Design
Cards, letterheads, profiles and signage ready to print.
How This Is Priced
A fixed project fee
Identity work is quoted per project once we know the scope: how many marks, how much collateral and whether naming is included.
Our Process
From discovery to brand book in 4 steps
01
Discovery
Who you serve, how you sound and who you're up against.
02
Concepts
Two or three directions, not fifty near-identical options.
03
Refinement
We take the chosen route to a finished system.
04
Handover
All files, formats and a guidelines document you own.
What We Deliver
Logo DesignVisual IdentityBrand GuidelinesStationery & CollateralBrand Naming
Best Suited For
New BusinessesRebrandsInconsistent BrandingFranchise Rollouts
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